Why these updates matter now
Small businesses and creators rely on a clean, efficient online presence more than ever. Recent updates across our free website builder and eCommerce toolkit focus on removing friction for store owners, speeding up content production, and improving conversion paths. If you want a quick tour of the new capabilities, the central features page is a good starting point. For existing customers, consolidated guides and troubleshooting steps are available through your account resources, making it easier to activate improvements without disrupting live stores. These upgrades aren’t flashy add-ons — they’re pragmatic enhancements that let you spend less time wrestling with tech and more time growing your business.
Faster, better visual content and asset management
High-quality visuals sell products. To streamline image handling we’ve upgraded the file workflow so you can manage assets without hopping between tools. The updated file manager organizes uploads, supports bulk operations, and keeps track of versions so you can roll back or reuse assets quickly. For creators who need last-minute edits, an integrated online image editor now handles common adjustments — crop, resize, background tweaks — right inside the builder. Alongside this, an expanded images library provides licensed imagery and convenient reuse across pages and posts.
Designing pages is also smoother: the upgraded visual content editor gives drag-and-drop layout control while preserving responsive behavior for mobile shoppers. These visual tools reduce the need for external design apps and shorten the time from idea to published page.
Stronger commerce and operations under the hood
On the commerce side, payday comes from conversions, repeat customers, and efficient operations. We’ve enhanced the core sales features in the e-commerce sales module to include improved product variants, simplified shipping rules, and clearer sales reporting — all intended to reduce cart abandonment and make promotions simpler to run. Merchants can now manage inventory and order workflows more efficiently through an improved management panel that surfaces critical KPIs and automates routine tasks like stock alerts.
Collaboration and role control are also better: teams can be structured with granular permissions in the team management area, allowing designers, marketers, and customer service reps to work in parallel without stepping on each other’s toes. To build trust and communicate professionally, setting up a brand-aligned professional business email is now a one-step process that ties messaging directly to your domain and store identity.
Support, education and scaling for next-level growth
Even the best tools matter most when teams can actually use them. That’s why we’ve expanded learning pathways and assistance options. New guided tours and contextual help walk you through optimizing product pages, launching campaigns, and troubleshooting integrations. If you need hands-on help, the customer assistance hub connects you to documentation and support channels to get issues resolved quickly. For creators who want to monetize expertise, the online course learning platform feature lets you package lessons and sell access alongside physical products, opening a new revenue stream without managing a separate LMS.
Finally, we recognize plans evolve as traffic grows, so tools that start free are designed to scale. Clear upgrade paths and transparent package details make it simple to choose the right level of service when you’re ready. Together, these updates create a more cohesive, conversion-friendly experience from the first landing page to repeat purchases and beyond.
